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How To Convert More Online Real Estate Leads with a CRM

Posted by Gary David Hall on Dec 19, 2017 10:34:08 AM

Where do your leads come from?

Probably from a variety of sources: referrals, ad calls, expireds, door knocking...and from online lead generation websites.

You've heard us say before that online leads shouldn't be your top priority—but that doesn't mean they have to be totally absent from your lead generation strategy. In fact, I've been a huge advocate of using web leads my entire career.

I started in real estate sales in 1987. The internet wasn’t in common usage until the late 90s. At that time, I remember coaches telling agents to sift through web leads and only pursue the hot buyers and sellers. (Really! They really said that!) But the truth is, internet leads are gold if you have a good nurturing system.

In this blog post, I'm going to talk about some tactics for using your real estate CRM to convert your online leads into clients.

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How To Enhance Your Real Estate Marketing By Segmenting Your Contacts

Posted by Gary David Hall on Dec 11, 2017 8:02:00 AM

In an industry like real estate, where relationships are essential to success, you can’t rely on mass marketing strategies alone. Sure, that big monthly email campaign to your entire sphere of influence (SOI) is important for staying in touch...but you also need to connect with each individual on a more personal level. You need a micro marketing strategy.

That’s where segmenting comes into play.

In this blog post, learn how segmenting your contacts in your real estate CRM will allow you to create marketing messages that are much more targeted and personal.

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Your Brain (and Real Estate Business) on Workflows

Posted by Dale Warner on Dec 8, 2017 7:05:00 AM

Have you ever found yourself wishing you were more successful?

I wish I had as many listings as Jan. I wish I had a huge team like John. I wish I had a nice car like Jamie…

In business, wishes don’t come true. Well-executed plans do. You CAN get better if you’re deliberate about it. Develop a process for your real estate business, put it into workflows, and execute the same steps over and over again. This slow, repetitive approach—in which you make incremental progress toward your goals—is the true key to success.

In this video, learn how workflows rewire your brain and force you to reconsider the path to success.

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5 Steps To Building Your 2018 Real Estate Marketing Budget

Posted by Jon Yourkin on Dec 5, 2017 9:29:40 AM

It's that time of year again—the time when real estate agents should be figuring out how much marketing it's going to take to meet or beat their goals in the coming year.

Here at Realvolve, we’ve started outlining our goals and initiatives for next year, so I thought I would share some insight on how you can build your real estate marketing budget for 2018. We realize most of you might not have a marketing team behind you, but these 5 quick steps can really help simplify your budgeting process.

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Heroku server tuning using Unicorn: Reduce dynos and improve utilization

Posted by Rohan Pujari on Nov 30, 2017 7:35:00 AM

This is a Realvolve Engineering blog post that provides insight into the inner workings of our software.

This article is about improving our app server configuration, especially for web apps running on Heroku PasS. In this article, we will share our lessons learned and discuss how we can optimally use Heroku dynos without any need of aggressively scaling in dyno counts as the traffic grows.

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No time for prospecting? Here's a solution for busy real estate agents.

Posted by Gary David Hall on Nov 29, 2017 11:00:00 AM

I would have to rate the following call as one of my "Top 3 Phone Calls I Hate." It’s a little longer than this in reality, but the short version sounds something like this:

“Hi [Prospect], how are you?”

“Great! But I already listed my house/bought a house three months ago, if that’s why you’re calling.”

“Okay, thanks. I’ll go beat myself up now. Bye!”

Three months ago! How did that happen?

Basically, something fell through the cracks. You got busy, stopped prospecting, and allowed some other agent to swoop in and snatch up your potential lead.

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Realvolve ranked among Comparably's Best CEOs of 2017

Posted by Jon Yourkin on Nov 29, 2017 7:00:00 AM

Realvolve, a leading Real Estate CRM platform, has been named in Comparably’s annual list of Best CEOs for 2017.

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Magic happens when you discover your life's work...

Posted by Dave Crumby on Nov 28, 2017 7:02:00 AM

This Thanksgiving weekend, I was reminded of a note I shared with the Realvolve community two years ago...

SEVEN years ago, to the day, I registered the name 'realvolve' with the idea and intent to build simple (haha) CRM software. Looking back, it took months to come up with that name.

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5 of the Best Out-of-Office Messages for Real Estate Agents

Posted by Jon Yourkin on Nov 21, 2017 11:17:47 AM

Here at Realvolve, we send a lot of emails. And I always get excited during the holiday season, spring break, or yearly holidays because this is when I start to see a lot of great (and not so great) out-of-office messages from real estate agents.

If you're a 24/7 agent, you don't have a lot of time to get creative. But if you plan ahead, you can craft some awesome messages that will leave a lasting impression on your contacts.

I have a lot of out-of-office messages in my vault, and I'd like to share a few of my favorites with you. Some are my personal go-to messages, some were designed for colleagues, and some I simply created in a pinch. Check out these 5 emails, and use these ideas to create your own out-of-office messages for your next vacation!

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The Real Estate Agent's Quick & Dirty Guide To PROCESS

Posted by Dave Crumby on Nov 20, 2017 10:37:40 AM

I've said it many times, and here I am saying it again: Relationships are key to real estate success.

But relationships alone won't get you there. There are two cornerstones to real estate success, both of equal importance: relationships...and process.

Process is what turns those relationships into transactions. It's what enables you to convert a prospect to a lead, and a lead to a client. When you have a process to apply to your relationships, your future success becomes more manageable and certain.

We talk about process a lot here on the blog and in our Facebook community. But what do we mean when we say "process?" What does that really look like for a real estate agent? And how do you build it?

All of these questions will be answered—as concisely as possible—in this quick and dirty guide to all things PROCESS.

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