Unlike homebuyers of decades past (those poor Internetless saps who didn't have access to Google or Yelp or greatschools.org), today's real estate consumers have countless resources for information. The web is full of bloggers offering their best home-buying tips, news articles about the current state of the real estate market, unfiltered agent reviews, and property listings galore.
Today's homebuyers come to the table well-informed. They can spot a pushy, deceptive sales tactic from a mile away.
For the real estate industry, this is good news all around. It means clients don't get manipulated and swindled. And for agents, it means the good guys—the genuine, hardworking, honest, ethical real estate agents who put their clients' interests first—always get to win.
In my experience, almost all real estate agents are good guys. But there are a few bad apples out there who put their own interests ahead of the people they're supposed to be helping. These real estate agents provide us with a great list of what NOT to do. So take a gander at this post and make sure you're not unintentionally engaging in any of these pushy, manipulative, or downright deceptive sales tactics.