For someone to choose you to guide them through the biggest financial decision of their lives, there has to be trust. So, how do you show a prospect tha[...]
After being apart for so long, it’s really, really nice to be around people again. For many of us in the U.S., Covid restrictions have been loosened for a while now—but the novelty of it still hasn’t [...]
Sunshine, warm weather, cool drinks, backyard barbecues, vacation vibes—summer is full of opportunities for fun pop-bys that will help you stay top-of-mind with your real estate contacts. Whether you [...]
What if I'm bugging them? What if they're doing something important right now? What if they don't even remember who I am? What if they think I'm being too pushy? So many doubts can flood your mind whe[...]
One of the most powerful ways to nurture your database is to share local real estate market reports. But it's not enough to have a deep understanding of your local real estate market. As a real estat[...]
Mourning the end of the winter holidays? Trying to erase from your mind the glum image of your bare Frasier fir tossed out on the curb? The best way to beat the post-holiday blues is to focus on the n[...]
"Repeat and referral business is business that comes from people who have already trusted you enough to give you their money."
If you’re a seasoned real estate agent or broker, you know the basics of what it takes to get referrals. You have to provide excellent customer service during and after the transaction. You must earn [...]
Real estate coach Brian Buffini coined the perfect phrase called "Pop-bys." Pop-bys are small gifts you give to your prospects and clients to remind them of who you are. These gifts say, "Hey, remembe[...]
Compound interest arises when interest is added to the principal, so that, from that moment on, the interest that has been added also earns interest. This addition of interest to the principal is call[...]
How can we survive Man vs. Machine? In our most-read blog post to date, Dale Warner made a big case about why web-purchased leads should only account for 5% of your marketing budget, if not 0%. His ar[...]
Podcasts and videos are quickly becoming the world’s preferred way of consuming information. Audiences actually welcome consuming this type of content during their personal time! They can listen to a [...]
There are a lot of tips available to help real estate agents grow their businesses—marketing tips, sales tactics, networking strategies, and more. But when it comes to building trust among clients and[...]
There are thousands of articles on the web offering scripts for asking for referrals, ideas for “referral rewards programs,” and marketing ideas that involve including “I <3 referrals” in your emai[...]
That months-long process of helping your clients find their dream home has finally come to an end. The title has been transferred, you’ve received your commission, and you’ve given a nice bottle of wi[...]
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