Look no further, agents, because you’ve found it: everything you ever wanted to know about using email marketing for your real estate business! In this [...]
This blog post was originally published on July 19, 2019, by Jon Yourkin. It has been updated to reflect the latest in email subject line best practices. We sure have a lot of fun testing out modern e[...]
It's never too late to rebrand yourself. Just ask Taylor Swift, everybody's favorite country-starlet-turned-pop-queen-turned-folk-artist. Even if you don't need to do a complete overhaul of your real [...]
Here it is—the basics of creating a drip email campaign for your real estate business. In this blog post, we'll cover the definition of "drip email campaign," get into the specifics of crafting your e[...]
One of the most powerful ways to nurture your database is to share local real estate market reports. But it's not enough to have a deep understanding of your local real estate market. As a real estat[...]
We're right in the thick of the holiday season—Hannukah has already come and gone, and Christmas, Kwanzaa, and New Year's Eve/Day are right around the corner! If you need some fresh ideas for what to [...]
Facebook and LinkedIn. One lends itself primarily to professional networking, while the other gets more personal. As a real estate agent, which social network should you be leveraging?
Despite the fact that now is a great time to sell, many homeowners are hesitant to list because they have nowhere to go—inventory has been at record lows over the past year and prices have skyrocketed[...]
Is email “over”?
During these strange times of COVID-19, as we struggle to stay connected while social distancing, it’s not surprising that Facebook usage is up by 50%.
If you’re a seasoned real estate agent or broker, you know the basics of what it takes to get referrals. You have to provide excellent customer service during and after the transaction. You must earn [...]
Here at Realvolve, we send a lot of emails. And I always get excited during the holiday season, spring break, the beginning of summer, or yearly holidays because this is when I start to see a lot of g[...]
BOOM! POP! BANG! CRACKLE! Before you know it, the 4th of July is just a week away. Do you have a marketing plan ready to take advantage of this summer holiday? As a real estate agent, it’s important [...]
If you're new to Instagram, it can be a little intimidating. Sure, posting a photo is simple enough—but then you throw Stories into the mix, and you see people doing live videos, and how the heck do I[...]
Real estate lead generation can be tricky, costly, competitive, and sometimes confusing. If you want a less expensive alternative that is still highly effective and helps you stand out from the crowd,[...]
It's that time of year again—the time when real estate agents should be figuring out how much marketing it's going to take and budget for to meet or beat their goals in the coming year. Here at Realvo[...]
As online services like Zillow and Trulia disrupt the real estate business, one thing remains certain—homebuyers and sellers will always trust a human over a machine, especially if that person is choc[...]
You've probably noticed this by now (it is almost 2019, after all), but much of real estate has gone digital. It's no secret that 80% of homebuyers conduct internet research when considering homes to [...]
To many of your clients, selling a home during the holidays can be a stressful, painful, or even downright unproductive experience. They have some valid concerns: "Our phone will ring all through Than[...]
One cool strategy that has been discussed lately is the concept of becoming a "neighborhood expert"—learning everything you can about an area (especially things that can't be easily found online) and [...]
The time has come! Introducing The Best New Podcast For Real Estate Agents in 2018! We are beyond happy to announce the long-awaited podcast for real estate agents! On Monday, October 15, we’ll be r[...]
Did you know that 40% of real estate clients prefer to communicate by text...but only 15% of agents do so? According to a report prepared by the California Association of REALTORS, the majority of rea[...]
Reaching out to your real estate leads on a regular basis with email is important for staying top of mind—but at some point, does it start to backfire? There’s a fine line between staying in touch and[...]
One of my all-time favorite movies is Moneyball, adapted from Michael Lewis’s book Moneyball: The Art of Winning an Unfair Game. In the first pivotal scene of the movie, Peter Brand explains to Billy [...]
Last week, we published a blog post that explained WHY real estate agents should already be podcasting. Based on the response we’ve received, it’s clear that most of our readers really do understand t[...]
How can we survive Man vs. Machine? In our most-read blog post to date, Dale Warner made a big case about why web-purchased leads should only account for 5% of your marketing budget, if not 0%. His ar[...]
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