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Articles on Real Estate Leads

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4th of July Marketing Ideas for Real Estate Agents

By | on 24, May 2019 |   Real Estate Success Real Estate Leads Real Estate Marketing

BOOM! POP! BANG! CRACKLE! Before you know it, the 4th of July is just a week away. Do you have a marketing plan ready to take advantage of this summer holiday?  As a real estate agent, it’s important [...]

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How To Warm Up Your Cold Real Estate Leads

By | on 18, Nov 2018 |   Real Estate Leads Lead Conversion

Having trouble converting your online real estate leads regardless of the time of season? Let’s start by getting one thing out in the open—the problem isn’t the leads. The problem is how you’re handli[...]

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How Small Connections With People Can Lead To Huge Real Estate Success

By | on 30, Oct 2018 |   Relationships Real Estate Success Real Estate Leads Repeat & Referral Business

Compound interest arises when interest is added to the principal, so that, from that moment on, the interest that has been added also earns interest. This addition of interest to the principal is call[...]

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Are Your Emails Annoying Your Real Estate Leads?

By | on 02, Oct 2018 |   Lead Follow Up Real Estate Leads Lead Conversion Email Marketing

Reaching out to your real estate leads on a regular basis with email is important for staying top of mind—but at some point, does it start to backfire? There’s a fine line between staying in touch and[...]

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"Man vs. Machine"... Is Zillow the Amazon of the real estate business?

By | on 23, Aug 2018 |   Industry News Relationships Real Estate Sales Real Estate Leaders Millennials Real Estate Success Lead Follow Up Lead Generation Real Estate Leads Repeat & Referral Business Real Estate Marketing Real Estate Business Mindfulness

How can we survive Man vs. Machine? In our most-read blog post to date, Dale Warner made a big case about why web-purchased leads should only account for 5% of your marketing budget, if not 0%. His ar[...]

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6 Not-So-Quick or Easy Steps To Earn Real Estate Referrals

By | on 07, Aug 2018 |   Lead Follow Up Lead Generation Real Estate Leads Repeat & Referral Business Real Estate Marketing Real Estate Business Mindfulness AHA! Moment Transaction Management

There are thousands of articles on the web offering scripts for asking for referrals, ideas for “referral rewards programs,” and marketing ideas that involve including “I <3 referrals” in your email s[...]

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Calculating Conversion Rates for Real Estate Leads

By | on 25, May 2018 |   Real Estate Leads Lead Conversion Real Estate Marketing Real Estate Business

Last year I had a blast during my webinar discussing how to optimize the real estate funnel from top to bottom. During my webinar, I received a lot of questions about calculating conversion rates for [...]

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The Truth About Buying Online Real Estate Leads

By | on 01, Aug 2017 |   Lead Generation Real Estate Leads

Have you ever paid for real estate leads? Or, to phrase it another way, have you ever advertised on Zillow, Trulia, or Realtor.com? Have you ever run a pay-per-click (PPC) campaign through Google AdWo[...]

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