When you first came aboard your brokerage, the company probably provided you with a CRM (customer relationship management software) to use. Maybe it's s[...]
Real estate lead generation can be tricky, costly, competitive, and sometimes confusing. If you want a less expensive alternative that is still highly effective and helps you stand out from the crowd,[...]
With 1.9 billion unique monthly users, Facebook is by far the world's most popular social network. According to Tracx, 75% of Facebook users spend 20 minutes or more on the site every day. So if you'r[...]
How can we survive Man vs. Machine? In our most-read blog post to date, Dale Warner made a big case about why web-purchased leads should only account for 5% of your marketing budget, if not 0%. His ar[...]
Podcasts and videos are quickly becoming the world’s preferred way of consuming information. Audiences actually welcome consuming this type of content during their personal time! They can listen to a [...]
There are a lot of tips available to help real estate agents grow their businesses—marketing tips, sales tactics, networking strategies, and more. But when it comes to building trust among clients and[...]
There are thousands of articles on the web offering scripts for asking for referrals, ideas for “referral rewards programs,” and marketing ideas that involve including “I <3 referrals” in your email s[...]
We make snap decisions every day. Malcolm Gladwell, author of the book Blink, calls these occurrences "blink moments." The “blink moment” I'm most interested in has to do with relationships. Particula[...]
Welcome to the world of real estate! If you do it right, you’re going to build a successful business that will change your life. Getting started as a real estate agent can feel daunting. How do you wi[...]
Have you ever paid for real estate leads? Or, to phrase it another way, have you ever advertised on Zillow, Trulia, or Realtor.com? Have you ever run a pay-per-click (PPC) campaign through Google AdWo[...]
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