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10 Reasons Why Your Clients Should List During The Holidays [FREE TEMPLATE]

Posted by Jon Yourkin on Nov 10, 2017 10:54:33 AM

 

To many of your clients, selling a home during the holidays can be a stressful, painful, or even downright unproductive experience. They have some valid concerns:

"Our phone will ring all through Thanksgiving dinner!"

"We won't able to decorate the house like we usually do!"

"Earlier, you said the best time to list is during the spring and summer, when almost ALL home sales happen!"

However, while many of these pushbacks were true in years past, the way real estate is conducted and the way people buy homes has shifted dramatically in recent years.

To help you overcome these objections, we've put together a list of reasons why it's actually a great idea to list a home during the holidays! We also created a great marketing template you can use in your real estate CRM to share with your clients. You can copy and paste the text OR download the graphic.

There are a few ways you can use this:

  • Create an email campaign
  • Share it on Facebook
  • Publish it on your blog or as an article on LinkedIn

DOWNLOAD THE TEMPLATE NOW

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Introducing The Realvolve Top 10

Posted by Jon Yourkin on Oct 20, 2017 11:57:34 AM

Want to stay up-to-date with the latest in real estate marketing…but don’t have time to hunt down articles?

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Shape Your Real Estate Marketing Around These 6 Most Desirable Agent Traits

Posted by Sammy Harper on Aug 22, 2017 7:20:06 AM

When you’re developing your real estate marketing, it’s important to think about what will resonate with your target audience. What will home buyers and sellers be looking for in an agent? What type of person do they want to work with?

So, how do you create messaging that will resonate with home buyers and sellers? You start by gaining a deep understanding of your target audience and what they value most in a real estate agent.

The Balance published an article that lists six qualities and skills clients say they value in a real estate agent. We’ll go through each of these—in order, starting with the most important—and discuss how you can incorporate each into your real estate marketing.

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7 Ways To Boost The Impact Of Your Real Estate Marketing

Posted by Sammy Harper on Apr 18, 2017 11:19:00 AM
Sometimes, just a small change can make a huge difference.

This is certainly true when it comes to marketing your real estate business. The smallest tweaks to things like word choice or sentence structure can have a huge impact on the persuasiveness of your messaging.

Last week, I shared some fascinating findings from The small BIG—a collection of researched-backed insights in the field of persuasion science—and discussed how real estate agents could apply those insights to different aspects of their business.

For today’s post, I’ve zeroed in on 7 “small BIGs” that can be applied to your messaging to really boost the impact of your real estate marketing.

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The Bare-Minimum SEO Guide for Real Estate Agents

Posted by Sammy Harper on Feb 21, 2017 10:34:38 AM

If your real estate business consists of just you or only a small team, you probably shouldn’t be spending tons of time figuring out the intricacies of SEO. But with more and more people turning to the web to search for homes and agents, it’s not something you should be ignoring, either.

This SEO guide was written for those of you who are running a lean and mean real estate business. I’ll share just the essentials of what you need to know, and nothing more. Because you have more important things to do.

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7 Blog Topic Ideas for Real Estate Agents

Posted by Dave Crumby on Sep 22, 2016 10:22:00 AM
When it comes to nurturing relationships and earning people’s trust, blogging is one of the smartest marketing activities in which a real estate agent can invest.

By sharing your knowledge, you build credibility and establish yourself as an expert in the minds of your readers. Publishing and following up on a regular basis keeps you top of mind. Plus, there’s always that added bonus—while you’re focusing on providing high value information to your current clients, other people searching the web are finding your content, too.

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Content Marketing for Real Estate Agents: 7 Steps To Get Started

Posted by Dave Crumby on Sep 20, 2016 2:38:00 PM

As a real estate agent, you know that promotional tactics like direct mail and online advertising are often a waste of money and effort. What really brings in new business is nurturing your existing relationships and building new ones.

There is one marketing tactic, however, that can actually enhance your relationship nurturing/building efforts:

Content marketing.

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Why Your Real Estate Marketing Should Be Built to Last.

Posted by Dave Crumby on Aug 28, 2016 9:33:18 AM

Hawaii Life Real Estate Brokerage is doing some of best marketing around:

For marketing to be good, it has to be done with impact, quality, value, and it has to last. This is easier said that done. 

I received this in the mail from my friend Matt Beall - one of the Founders of Hawaii Life (Brokerage). This is the 3rd issue of a publication they produce and mail to their contacts.

It's beyond good, it's extraordinary. And I'm sharing to show an example of what great marketing, marketing with legs, is. Why is it that good?


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Good Marketing vs. Bad Marketing: The Real Estate Agent's Guide

Posted by Dave Crumby on Aug 2, 2016 9:30:00 AM

“Don’t ask what the world needs. Ask what makes you come alive, and go do it. Because what the world needs is people who have come alive.”
– Howard Thurman

It’s estimated that most people see tens of thousands of marketing messages a day, and you might see even more than that, depending on where you live in the world. That’s a lot of messages. And most of them are trying to convince you of something.

Marketing is neither good nor bad. It is simply the way a company speaks to us. People use their mouths, companies use marketing. It is subjective.

However, how companies choose to speak to us is another story. And in that case, how they market to us is mostly bad.

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Solid Tips For Real Estate Agents Using Social Media Marketing

Posted by Joe Samson on Jul 20, 2016 9:19:30 AM

My goal with this article is to prove to you that social media marketing works and  to give you a few hands on tips that you can implement right away! By the time you finish reading these tips, I am certain that you will become part of my goal and experience first hand the benefits of social media marketing.

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