Having trouble converting your online real estate leads?
Let’s start by getting one thing out in the open—the problem isn’t the leads. The problem is how you’re handling the leads. To paraphrase Alec Baldwin in Glengarry Glen Ross, the leads aren’t weak—you’re weak.
More specifically, your follow-up is weak.
Read on to learn why online lead follow-up is so challenging and how you can develop messaging that will break the ice.